Rauch Foundation
Our work with the Rauch Foundation, a New York-based non-profit family foundation, and Katheti, a non-profit cultural and education centre based on the island of Poros, involved the launch of a campaign to protest against the expansion of fish farms on Poros.
Plans by the Greek government to expand industrial fish farms on Poros, a tiny island on the Saronic Gulf, would see 1/4 of the island’s beautiful coastline and land mass taken over by fish farms. This would have devastating ecological and economic consequences for the island’s inhabitants - 80% of whom work in the tourism industry.
We created press assets to launch #SavePoros on World Oceans Day 2023, communicating the issues to audiences around the globe. Campaign assets included a documentary produced by investigative journalist, Francesco de Augustinis, as well as infographics distributed to the press and used on social media.
As the campaign launched, we secured top tier
Global and European broadcast news coverage
Fay Orfanidou, Executive Director of Katheti, was interviewed on the BBC World News programme, World Business Report, which airs at breakfast time in Europe, has a weekly, global audience of over 100,000,000. We also secured an article in Euronews online which features a special edit of Francesco's documentary and detailed the many threats to Poros. Other publications which have published the story include France24 and Arab News en Français.
If you're interested in following this story, please find out more via the Katheti website, or sign the petition to stop this entirely inappropriate plan from going ahead.
We continue our work with the Rauch Foundation and Katheti to #SavePoros from the expansion of industrial fish farms. Stay tuned for more updates...
